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Design Thinking

This course is mainly useful for working professionals & Entrepreneurs who would like to bring positive changes in their product or services to gain better success and growth. Design thinking 8 days w...

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  • English

Course Description

This course is mainly useful for working professionals & Entrepreneurs who would like to bring positive changes in their product or services to gain better success and growth. Design thinking 8 days workshop will give you practical insights of designing by understanding real problem redefining of the problem after proper reaserch, finding solution developing prototype testing it & then again redes...

This course is mainly useful for working professionals & Entrepreneurs who would like to bring positive changes in their product or services to gain better success and growth. Design thinking 8 days workshop will give you practical insights of designing by understanding real problem redefining of the problem after proper reaserch, finding solution developing prototype testing it & then again redesign or modify based on outcomes. All the stages & processes covered deeply along with lot of case studies & real life examples of different successful brands & other initiatives where design thinking approaches implemented.

What you’ll learn
  • Case study of Oral-B (How it used design thinking to increase
  • Process of design thinking.
  • Understanding customer pain points.
  • Increasing sales through empathy.
  • Three tools to understand the customer. • Observation. • Immersion. • Conversion.
  • Design your own customer research. • Tools. • Questionnaire. • Stakeholders. • Teams.
  • Research synthesis - analysis and outcomes.
  • How to make product usage convenient?
  • Targeting the specific problem statement.  (How did a vada pav making company prepared the problem statement and why it was important for them?)
  • Outsmart motivation through design.
  • Rules for creative ideation.
  • Do's and don'ts.
  • Idea clustering and development.
  • Developing a prototype with little investment. • 3 techniques to develop a prototype • How does McDonald's make a burger in 30 seconds
  • Testing and feedback of the product

Covering Topics

1
Why do we need design thinking in our life?

2
Design your life to make better choices

3
 Design is about solving problems — in this case, you are solving your own problem: 

4
How should you invest your time?

5
How will you achieve your dreams? 

6
Design thinking can help you choose between options and maximize the outcome of your time and effort.

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Stage 1: Empathize—Research Your Users' Needs.

8
 Stage 2: Define—State Your Users' Needs and Problems.

9
 Stage 3: Ideate—Challenge Assumptions and Create Ideas.

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 Stage 4: Prototype—Start to Create Solutions.

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 Stage 5: Test—Try Your Solutions Out.

Curriculum

      Design Thinking a problem-solving strategy whose focus is to  get people to break out of the natural patterns  that develop in all of us as we accumulate common  knowledge and are manifest in repeated behaviour  and decisions based on that accumulated knowledge.
      It used to be de rigueur to call it ‘thinking outside the box’.  More practically it is a methodology used by  designers to solve complex problems and  find desirable solutions. It revolves around  a deep interest in developing an understanding  of the people for whom we’re designing  products or services. It helps us observe  and develop empathy with our customers.
      It is a process of questioning: questioning  the problem, questioning assumptions,  and questioning the implications.
      It is extremely useful in tackling problems  that are ill-defined or unknown,  by re-framing the problem in human-centric ways,  developing ideas, and adopting a practical  approach in prototyping and testing.

Frequently Asked Questions

it brings everyone—beyond designers and developers into to product design process.

Creates innovative solutions. ... Expands design thinkers' knowledge. ... Foresees new problems. ... Prioritizes the clients' needs

Enhances our ability to question: in design thinking you question the problem, the assumptions and the implications.