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Advance Google Remarketing Techniques

If you have completed your checklist of all your SEO activities and marketing techniques, but are still stuck trying to come up with a more sophisticated marketing strategy, then you’ve come to the ri...

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  • English

Course Description

If you have completed your checklist of all your SEO activities and marketing techniques, but are still stuck trying to come up with a more sophisticated marketing strategy, then you’ve come to the right place. Marketing is never a one-time job, but rather a continuous one. Once, you’ve finished marketing for your product or your company, you now have to come up with a brand new strategy and mo...

If you have completed your checklist of all your SEO activities and marketing techniques, but are still stuck trying to come up with a more sophisticated marketing strategy, then you’ve come to the right place. Marketing is never a one-time job, but rather a continuous one. Once, you’ve finished marketing for your product or your company, you now have to come up with a brand new strategy and more innovative ways to get your product out there. This is where techniques such as Google Re-marketing come into the picture.

What you’ll learn
  • Google Re-marketing List – what it is and how it can benefit you
  • What is dynamic Re-marketing and how it can accentuate your Re-marketing methods
  • Re-marketing for YouTube Videos, including creating ads, adwords account, targeting through display campaign and video campaign
  • Re-marketing to Email Users
  • Re-marketing List for Search Ads

Covering Topics

1
Section 1 : Introduction
2
Section 2 : Remarketing Concept,use of Audience Tab & ad creation process
3
Section 3 : Understanding Use of Remarketing List
4
Section 4 : Using Dynamic Remarketing
5
Section 5 : Remarketing for Youtube
6
Section 6 : Doing Remarketing for Mobile App Users
7
Section 7 : Remarketing for Email SubscribersDatabase
8
Section 8 : Using Remarketing For Search Ads
9
Section 9 : Useful Tips & Concluding Video

Curriculum

      Section 1 : Introduction
1
Intro
      Section 2 : Remarketing Concept,use of Audience Tab & ad creation process
2
Revision points and remarketing concept diagram
3
Understanding concepts of remarketing in Audiences tab
4
Understanding ad creation in detail
      Section 3 : Understanding Use of Remarketing List
5
Understanding remarketing list in detail
6
Understanding remarketing list in detail part 2
      Section 4 : Using Dynamic Remarketing
7
Using dynamic remarketing
8
Creating campaign for dynamic remarketing Preview
9
Creating ad and code implementation for dynamic remarketing
      Section 5 : Remarketing for Youtube
10
Learning about remarketing on youtube
11
Targeting youtube viewers through display campaign
12
Creating video campaign Preview
13
Different video campaign targeting methods
      Section 6 : Doing Remarketing for Mobile App Users
14
Remarketing for mobile apps
15
Remarketing for mobile apps part 2
      Section 7 : Remarketing for Email SubscribersDatabase
16
Remarketing for customer email list
      Section 8 : Using Remarketing For Search Ads
17
Introduction to RLSA and creating search campaign
18
Targeting for RLSA
      Section 9 : Useful Tips & Concluding Video
19
Conclusion

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