Section 1 : Introduction
1
Welcome! Let's Do This!
2
Learn Our Digital Marketing System in 10 Minutes

  Section 2 : Define Your Business & Target Audience
3
Define Your Purpose
4
CASE STUDY: 3 Brand's Purpose
5
Positioning Your Brand
6
CASE STUDY: Amazon and Harley Davidson Positioning
7
Unique Selling Proposition Preview
8
Personality: What's Yours?
9
CASE STUDY: 3+ Brands Show Their Personality
10
Find Your Audience
11
Validate Your Business

  Section 3 : Brand Identity
12
Branding Basics Preview
13
CASE STUDY: 3 Company Styles
14
Tools for Creating Graphics
15
Quick Canva Tutorial
16
Quick Photoshop Tutorial

  Section 4 : Websites
17
Website Tools & Why I Use WordPress Preview
18
Choose Your Domain Name
19
Intro to WordPress Course Lessons
20
Purchase Hosting and Install WordPress
21
Navigating WordPress
22
Install and Activate Themes
23
Add a Static Home Page Preview
24
Editing a Page & Change the Site Title
25
Add and Edit a Menu
26
Publishing website
27
Writing a New Post & Organizing Your Blog
28
Blog Page Design - Excerpts vs Full Content
29
Adding Videos Preview
30
Customize the Sidebar
31
Add Images to Sidebar
32
Facebook Like Widget
33
Add a Site Widget
34
Add Site Icon with a Plugin
35
Make Your Website Responsive and Mobile Friendly
36
Customize Footer Information
37
Find, Install, and Activate Plugins
38
Backing Up Your Website
39
Securing Your Site from Attackers
40
Make Your Site SEO Friendly
41
Make Your Website Faster
42
See your Google Analytics in WordPress
43
Block Spam with Akismet
44
WordPress Commenting Systems _ Plugins
45
Secure Contact Forms in WordPress
46
Pretty Link Redirects - Link Shortener
47
Editorial Calendar
48
Free Email Marketing in WordPress
49
Add Social Sharing Buttons
50
Add a Welcome Mat to Increase Opt-Ins
51
3 Ways to Increase Opt-Ins with Sumo
52
What Pages Do You Need?
53
Design a Home Page that Works
54
The Start Here and About Page
55
The Resource Page

  Section 5 : Email Marketing
56
Easy Email Marketing Funnel
57
Email Marketing Tools
58
Lead Magnets
59
Where to put opt-in forms
60
Segmenting and Tagging Your Subscribers
61
Email Sequences
62
Better Email Subject Lines
63
Using Analytics to Improve Emails
64
CASE STUDY: 100 Subscribers in Less Than 1 Week

  Section 6 : Copywriting & Blogging
65
Copywriting Basics
66
A.I.D.A
67
CASE STUDY: A Sales Page That Works
68
10 Commandments of Copywriting
69
Write Better Headlines
70
Write Quality Articles
71
Optimize Your Website SEO

  Section 7 : YouTube
72
Intro to YouTube
73
CASE STUDY: The YouTube Sales Funnel
74
YouTube SEO - Watch Time vs. Views
75
Keyword Research for YouTube Videos
76
Start Your New Channel
77
Channel Art and Icon
78
Channel Description
79
Customize Your Channel Design
80
Add a Channel Trailer
81
YouTube Channel Settings and Verification
82
Upload Defaults, Featured Content, and Channel Branding
83
Uploading Videos + Titles, Tags, Description
84
Cards and End Screens
85
Use YouTube Analytics to Grow Your Channel
86
Quickly Respond to Fans with the Community Tab
87
Live Streaming with YouTube Live
88
Free Music on YouTube
89
Create a YouTube Ad
90
Spy on Competition with Social Blade
91
TubeBuddy: Optimize Your YouTube Experience

  Section 8 : Video Marketing
92
Video Marketing Basics
93
Video Equipment for Beginners
94
Tools to Make Your Videos More Pro
95
Structure a Video that Sells
96
Intro to Video Production Bootcamp
97
What Type of Video Should You Make?
98
What Makes a Great Video?
99
Come Up with Great Video Ideas
100
Plan Your Video
101
The Pre-Production Checklist
102
Intro to Eqiupment
103
Camera Options
104
Microphone Options
105
Lighting Options
106
Editing Tools
107
Exposing Your Shot
108
Compose Your Shots
109
Filming Yourself
110
Getting the Right Shot
111
Choose a Background
112
My Office Video Setup
113
Exposing with DSLR and Mirrorless Cameras
114
Focus with DSLR and Mirrorless Cameras
115
Stabilize Your Shots
116
Know Your Lenses
117
Shoot with your Smartphone
118
Shoot with Your Webcam
119
Record Great Screencast Videos
120
Choose the Right Microphone
121
Record Better Audio in Any Environment
122
Lavalier Microphones
123
Shotgun Microphones
124
Recording Audio with Your Computer
125
Why We Light
126
Use Natural Light
127
Three Point Lighting

  Section 9 : Facebook Groups
128
Why Facebook Groups?
129
Start a Facebook Group for Your Audience
130
Facebook Group Tips: Grow an Engaged Audience
131
Posting Types, Live Streaming to Groups, and Scheduling Posts

  Section 10 : Facebook Pages
132
Why Facebook Pages are Important for your Business
133
Creating a Stunning Facebook page for your business
134
Adding Essential information to your Facebook Page
135
Selecting your Profile Image
136
Creating Professional Facebook Cover Image for your Pages
137
Creating a captivating Facebook Page Description using the absolute Best Keywords
138
Getting your Facebook Page Username
139
Setting up your Facebook Page Target Audience
140
Facebook Page Apps to increase fans engagement
141
Top 9 Ways to Monetize your Facebook Page
142
Exploring Publishing tools
143
Scheduling Facebook posts
144
Facebook Call-To-Action Button
145
How to spy your competitors on facebook
146
How to guarantee your fans see all your posts
147
Exploring Facebook Insights
148
Promoting your Facebook Page
149
Four Unlimited sources of royalty free images

  Section 11 : Facebook Ads
150
Introduction to Facebook Ads
151
Introduction to the Facebook Ads Manager
152
Setting Up Your Payment Account
153
Define Your Target Audience
154
Level 1 - Creating the Ad
155
Level 1 - Boosting your Post
156
Level 2 - Creating your Ad in the Ads Manager
157
Tips to Get Your Ad Approved
158
Analyzing Results

  Section 12 : Facebook Retargeting
159
What is Facebook Retargeting and Why is it Important for You
160
Creating a Facebook Pixel
161
Installing the Pixel in WordPress
162
Installing the Pixel in Non-WordPress Sites
163
Testing the Pixel
164
Creating your Audience with the Pixel
165
Facebook Pixel Advanced Audience Creation
166
Message "Your Audience is too Small"
167
Creating a Facebook Ad with the Pixel Audience

  Section 13 : Facebook for Local Business
168
How Facebook Ads Can Help Your Local Business
169
This is the Plan for your Local Business
170
Reaching People Around Your Business
171
Create Your Local Business Ad

  Section 14 : Google Adwords
172
Google Adwords for your Business
173
How Adwords Works
174
Example of Ads that we are creating
175
Setting up your Adwords Account
176
Exploring the Adwords Interface
177
Discovering the Best Keywords
178
Creating a Google Adwords Search Campaign
179
Selecting your Audience
180
Choosing your Bid settings for Google Adwords
181
Creating an Ad group and Adding Keywords
182
Finalizing your Google Adwords Ad
183
Managing your Google Ads Campaigns and Analytics
184
Creating a YouTube Ad with Google Adwords
185
Your Next Steps

  Section 15 : Google Analytics
186
Setting Up Google Analytics
187
Navigating the Google Analytics Dashboard
188
Know Your Audience with Analytics
189
User Acquisition and Behavior Flow
190
See Where Visitors Click with Page Analytics
191
User Behavior and Site Speed
192
Setting Up Goals

  Section 16 : Twitter
193
Why Twitter Can Help Grow Your Business
194
Choose the Best Username
195
4 Tips for Choosing Your Twitter Handle
196
Creating Your Twitter Account
197
Creating an Outstanding Twitter Profile Page
198
Adding your Profile and Header Photo
199
Writing an Optimized Twitter Bio
200
Choose Your Pinned Tweet
201
Connecting with Other Influencers
202
Twitter Hashtags
203
Growing your Twitter Presence with Jooicer
204
Add Twitter Buttons to Your Website
205
Add Twitter Widgets to Your Website
206
Twitter Ads - Creating Your Ads Account and Campaign
207
Twitter Ads - Adding your Payment Method
208
Twitter Ads - Creating other Twitter Ads
209
Twitter Ads - Promoting a Tweet

  Section 17 : Instagram
210
Why Instagram Can Help Grow Your Business
211
Instagram for Business - Whats our Strategy
212
Create an Instagram for Business profile
213
# 1 Building a Killer Instagram Profile
214
#2 Building a Killer Instagram Profile
215
#3 Building a Killer Instagram Profile
216
#4 Building a Killer Instagram Profile
217
Accessing the Ads Manager
218
Creating your First Instagram Ad
219
Creating you Instagram Ad inside the App
220
Important Tips to have a Successful Ad on Instagram
221
#1 Mistake People Make on Instagram
222
#2 Mistake People Make on Instagram
223
#3 Mistake People Make on Instagram
224
#4 Mistake People Make on Instagram
225
#5 Mistake People Make on Instagram
226
#6 Mistake People Make on Instagram
227
Tools to create Instagram Photos
228
Creating Viral Instagram Photos
229
Instagram Live and Instagram Stories

  Section 18 : Pinterest
230
Why Pinterest Can Help Grow Your Business
231
Opening a Pinterest Business Account
232
Verify Your Account
233
Linking Pinterest with other Social Media platforms
234
Optimizing your Pinterest Profile
235
Creating Boards
236
Using "Secret" Boards
237
The Powerful Pinterest notification
238
Pinterest Chrome Extension
239
Adding Pinterest to your Website
240
Pinterest Ads - Getting started
241
Pinterest Ads Panel Overview
242
Creating a Pinterest Ad
243
Creating Pinterest Ads Fast
244
Pinterest Analytics

  Section 19 : LinkedIn
245
Welcome to LinkedIn Marketing
246
Setting up your LinkedIn Account
247
Adding Experience, Skills, Accomplishment to your LinkedIn Profile
248
Adding a Professional Background Photo
249
Add Media to Your Profile
250
Changing your LinkedIn URL
251
Adding your Website to LinkedIn
252
Creating Shareable Content on LinkedIn
253
LinkedIn Company Pages Examples
254
Creating a LinkedIn Company Page
255
Managing your LinkedIn Company Page
256
Publishing Content in your LinkedIn Company Page
257
Getting $50 in LinkedIn Ads Credits
258
LinkedIn Ads Introduction
259
Creating a LinkedIn Sponsored Content Ad
260
Waiting for LinkedIn Ad Approval
261
Creating a LinkedIn Text Ads Campaign
262
Creating a LinkedIn Sponsored InMail Campaign
263
Quick View of the LinkedIn Campaign Manager

  Section 20 : Periscope
264
What is Periscope?
265
Creating Your Periscope Account
266
Use Your Periscope Description for Marketing
267
Use Periscope Like a Pro
268
Live Scope Stats
269
How Often to Periscope
270
Deal Periscope Session Length
271
Using Powerful Titles in Your Scopes
272
Getting Feedback from your Audience
273
Using your Scopes in Other Channels
274
Equipment to Make Scopes Look Professional

  Section 21 : Social Media Live Streaming
275
Using Social Media Streaming to Grow your Business
276
Basic Equipment for Social Media Streaming
277
Planning an Irresistible Live Streaming Session
278
Running a Facebook Live Session from your Smartphone
279
Sharing our Facebook Live Session
280
3 ways to Reuse your Facebook Live Sessions
281
YouTube Live Basics
282
Running a YouTube Live from your Smartphone
283
Instagram Live
284
Periscope Live
285
Introduction to OBS Broadcaster Software
286
Setting up your OBS software
287
Using OBS Studio Mode
288
Facebook Live Streaming with OBS
289
YouTube Live Streaming with OBS
290
Simultaneous Streaming to Facebook, YouTube and Periscope
291
Other Awesome Software for Live Streaming

  Section 22 : Podcasting
292
Podcasting Basics
293
Podcasting Tools
294
Hosting Your Podcast with Libsyn
295
Adding ID3 Tags
296
Submitting Podcast to iTunes
297
Outsourcing Podcast Work
298
Validate Your Podcast Feed

  Section 23 : Quora
299
Quora Basics
300
Finding, Answering, and Optimizing Your Quora Answers

  Section 24 : Conclusion
301
Thank You Video