Gamification & Behavioral Design: The Octalysis Framework Online Course

Gamification & Behavioral Design: The Octalysis Framework

All levels
English

Course Description

This class teaches Gamification and Behavioral Design by world-renowned expert (Stanford, Google, LEGO, BCG, TEDx) and Original Creator of the Octalysis Framework Yu-kai Chou. After taking this course, students should be able to understand how the brain works, how to trigger motivations, and be able to apply that to all sorts of aspects in their lives, such as fundraising, sales, team motivation, parenting, teaching, relationships, and more. One example would be that the student would be able to identify the differences between White Hat Motivation (makes people feel powerful but not sense of urgency) and Black Hat Motivation (makes people feel urgent and obsessed, but leads to burn-out), and understand in what scenarios to design for one over the other. This course is all about changing Desired Actions through Gameful and Behavioral Design!

See more less

What you’ll learn

how to trigger motivations, and be able to apply that to all sorts of aspects in their lives.
the differences between White Hat Motivation (makes people feel powerful but not sense of urgency) and Black Hat Motivation (makes people feel urgent and obsessed.

Covering Topics

Section 1 : Foundations of the Octalysis Framework

Section 2 : The 8 Core Drives of Human Behavior

Section 3 : Applying Octalysis Gamification

Curriculum

  Section 1 : Foundations of the Octalysis Framework
1
Introduction to the Course Preview
2
Human-Focused Design vs Function-Focused Design
3
Introduction to the Octalysis Framework
4
White Hat Motivation vs Black Hat Motivation
5
Left Brain vs Right Brain Core Drives
6
Sneak Peak of of Level II and Level III Octalysis

  Section 2 : The 8 Core Drives of Human Behavior
7
Epic Meaning & Calling Preview
8
Development & Accomplishment
9
Empowerment of Creativity & Feedback
10
Ownership & Possession
11
Social Influence & Relatedness
12
Scarcity & Impatience Preview
13
Unpredictability & Curiosity
14
Loss & Avoidance

  Section 3 : Applying Octalysis Gamification
15
Designing for White Hat vs Black Hat Gamification
16
Designing for Extrinsic vs Intrinsic Motivation
17
Applying Octalysis to other Behavioral and Gameful Frameworks
18
Analyzing Existing Experiences through Octalysis Preview
19
Building New Experiences from Scratch with Octalysis
20
Design Case Study - Octalysis Prime
21
The Journey Goes On

Frequently Asked Questions

It is an online tutorial that covers a specific part of a topic in several sections. An Expert teaches the students with theoretical knowledge as well as with practical examples which makes it easy for students to understand.

A Course helps the user understand a specific part of a concept. While a path and E-Degrees are broader aspects and help the user understand more than just a small area of the concept.

A Course will help you understand any particular topic. For instance, if you are a beginner and want to learn about the basics of any topic in a fluent manner within a short period of time, a Course would be best for you to choose.

We have an inbuilt question-answer system to help you with your queries. Our support staff will be answering all your questions regarding the content of the Course.