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SEO and Web Hosting for Web Development Training Course

Search Engine Optimization refers to set of activities that are performed to increase number of desirable visitors who come to your site via search engine. These activities may include thing you do to...

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Course Description

Search Engine Optimization refers to set of activities that are performed to increase number of desirable visitors who come to your site via search engine. These activities may include thing you do to your site itself, such as making changes to your text and HTML code, formatting text or document to communicate directly to the search engine. Search Engine Optimization (SEO) is the activity of opti...

Search Engine Optimization refers to set of activities that are performed to increase number of desirable visitors who come to your site via search engine. These activities may include thing you do to your site itself, such as making changes to your text and HTML code, formatting text or document to communicate directly to the search engine. Search Engine Optimization (SEO) is the activity of optimizing web pages or whole sites in order to make them search engine friendly, thus getting higher positions in search results This course explains simple SEO techniques to improve the visibility of your web pages form different search engines, especially for Google, Yahoo, and Bing.

What you’ll learn
  • Live Class Practical Oriented Training
  • Timely Doubt Resolution
  • Dedicated Student Success Mentor
  • Certification & Job Assistance
  • Free Access to Workshop & Webinar
  • No Cost EMI Option
  • Marketing by understanding how search algorithms work, and what human visitors might search.
  • SEO Fundamentals takes you step-by-step in having your website rank in the search engines.
  • Get A Good Understanding About Ranking in Google and Bing.
  • Learn About Keyword Research and How to Effectively Use Keywords.
  • Implement a Keyword Strategy.
  • Establishing a Domain Strategy.
  • Learn about On-Page Optimization.
  • Learn About Choosing The Right Content.
  • Understand What Search Engines Want.
  • It ensures the useful content available on the web pages.
  • Improving the volume and quality of traffic to a website from search engines.

Covering Topics

1
Part-1 Introduction to SEO
2
Lecture-1 SEO Fundamentals
3
Lecture-2 Tactics & Methods
4
Lecture-3 Web Site Domain
5
Lecture-4 Relevant Filenames
6
Lecture-5 Design & Layout
7
Lecture-6 Optimized Keywords
8
Lecture-7 Optimized Meta
9
Lecture-8 Title Optimization
10
Lecture-9 Optimized Anchor
11
Lecture-10 Content is the King
12
Lecture-11 Verifying Web Site
13
Lecture-12 Hiring an Expert
14
Lecture-13 Link Building
15
Lecture-14 Mobile SEO Techniques
16
Lecture-15 Miscellaneous Techniques
17
Lecture-16 Techniques Summary
18
Part-2 Advance SEO
19
Lecture-17 Internet Basics
20
Lecture-18 Electronic Mail Basics
21
Lecture-19 Website Development
22
Lecture-20 World Wide Web
23
Lecture-21 Internet Collaboration
24
Lecture-22 Internet Security and Privacy
25
Lecture-23 Internet Web Programming
26
Lecture-24 Digital Marketing - SEO
27
Part-3 Web Hosting
28
Lecture-25 Basic Concepts
29
Lecture-26 How it Works?
30
Lecture-27 Browser Types
31
Lecture-28 Server Types
32
Lecture-29 Site Advantages
33
Lecture-30 Skills Required
34
Lecture-31 Tools Required
35
Lecture-32 Domain Names
36
Lecture-33 Site Construction
37
Lecture-34 Hosting Concepts
38
Lecture-35 Ecommerce Hosting
39
Lecture-36 Site Backup
40
Lecture-37 Site Statistics
41
Lecture-38 Site Popularity
42
Lecture-39 Doubt and Practical approach

Curriculum

      Part-1 Introduction to SEO
Live Lectures- 1 to 16 
SEO stands for “search engine optimization.” In simple terms, it means the process of improving your site to increase its visibility for relevant searches.
      Lecture-1 SEO Fundamentals
Live Lecture 
·      How Search Engine Works?

·      What is SEO Copywriting?

·      What is Search Engine Rank?

·      What is On-Page and Off-page SEO?

·      Practical Exercise
      Lecture-2 Tactics & Methods
Live Lecture 
·      White Hat SEO

·      Black Hat or Spamdexing

·      Practical Exercise
      Lecture-3 Web Site Domain
Live Lecture 
·      Guru Mantra

·      Practical Exercise
      Lecture-4 Relevant Filenames
Live Lecture 
·      File Naming Style

·      File Name Example

·      File Extension

·      URL Sub-Directory Name

·      Guru Mantra

·      Practical Exercise
      Lecture-5 Design & Layout
Live Lecture 
·      Design Layout

·      Practical Exercise
      Lecture-6 Optimized Keywords
Live Lecture 
·      Keyword Frequency

·      Keyword Weight

·      Keyword Proximity

·      Keyword Prominence

·      Keyword Placement

·      Best Places to Put Keywords

·      Finding Keywords

·      What is Word Stemming?

·      Practical Exercise
      Lecture-7 Optimized Meta
Live Lecture 
·      What Do the Metatags Look Like?

·      Meta Description Tag

·      Meta Keywords Tag

·      Robots Meta Tag

·      Practical Exercise
      Lecture-8 Title Optimization
Live Lecture 
·      Best Practices for Creating Titles

·      Practical Exercise
      Lecture-9 Optimized Anchor
Live Lecture 
·      Optimized Anchor

·      Practical Exercise
      Lecture-10 Content is the King
Live Lecture 
·      Unique, High-Quality Content

·      SEO Content Writing (Copy Writing)

·      Other Advantages of Having Great Content

·      Practical Exercise
      Lecture-11 Verifying Web Site
Live Lecture 
·      Why HTML/XHTML Verification is Required?

·      What is W3C Compliance?

·      Rules for W3C Compliance

·      Practical Exercise
      Lecture-12 Hiring an Expert
Live Lecture 
·      Choosing an SEO Expert or Company

·      Practical Exercise
      Lecture-13 Link Building
Live Lecture 
·      How to Increase Link Popularity?

·      Practical Exercise
      Lecture-14 Mobile SEO Techniques
Live Lecture 
·      What is Mobile SEO?

·      Optimize Your Site for Mobile

·      Select a Mobile Configuration

·      Inform Search Engines

·      Avoid Common Mistakes

·      Useful Tools

·      Practical Exercise
      Lecture-15 Miscellaneous Techniques
Live Lecture 
·      To-Don't List

·      To-Do List

·      Practical Exercise
      Lecture-16 Techniques Summary
Live Lecture 
·      Techniques

·      Practical Exercise
      Part-2 Advance SEO
Live Lectures - 17 to 24 
Advanced SEO is simply any set of SEO techniques that require some degree of expert knowledge. Advanced SEO typically involves technical concepts that are somewhat advanced, and/or a deeper understanding of the workings of Google's algorithm.
      Lecture-17 Internet Basics
Live Lecture 
·      Internet Overview

·      Intranet Overview

·      Extranet Overview

·      Internet reference Models

·      Internet Domain Name System

·      Internet Services

·      Internet Connectivity

·      Internet Protocols

·      Practical Exercise
      Lecture-18 Electronic Mail Basics
Live Lecture 
·      E-Mail Overview

·      E-Mail Protocols

·      E-Mail Working

·      E-Mail Operations

·      E-mail Features

·      E-Mail Etiquettes

·      E-mail Security

·      E-mail Providers

·      Practical Exercise
      Lecture-19 Website Development
Live Lecture 
·      Websites Overview

·      Websites Types

·      Website Designing

·      Websites Development

·      Website Publishing

·      Website URL Registration

·      Website Hosting

·      Website Security

·      Search Engine Optimization

·      Website Monetization

·      Practical Exercise
      Lecture-20 World Wide Web
Live Lecture 
·      WWW Overview

·      Web Pages

·      Web Browsers

·      Web Servers

·      Proxy Servers

·      Search Engines

·      Practical Exercise
      Lecture-21 Internet Collaboration
Live Lecture 
·      Collaboration Overview

·      Mailing List

·      Usenet Newsgroup

·      Online Education

·      Social Networking

·      Practical Exercise
      Lecture-22 Internet Security and Privacy
Live Lecture 
·      Internet Security Overview

·      Data Encryption

·      Digital Signature

·      Firewall Security

·      Practical Exercise
      Lecture-23 Internet Web Programming
Live Lecture 
·      HTML

·      CSS

·      JavaScript

·      PHP

·      Practical Exercise
      Lecture-24 Digital Marketing - SEO
Live Lecture 
·      Digital Marketing - Home

·      Digital Marketing - Overview

·      Digital Marketing - SEO

·      Digital Marketing - Social Media

·      Digital Marketing - Content

·      Digital Marketing - Email

·      Digital Marketing - Mobile

·      Digital Marketing - Pay Per Click

·      Digital Marketing - CRO

·      Digital Marketing - Web Analytics

·      Digital Marketing - Facebook

·      Digital Marketing – Pinterest

·      Digital Marketing -Twitter

·      Digital Marketing - LinkedIn

·      Digital Marketing - YouTube

·      Digital Marketing - Google AdWords

·      Digital Marketing - Google Analytics

·      Practical Exercise
      Part-3 Web Hosting
Live Lectures - 25 to 38 
Web hosting is an online service that enables you to publish your website or web application on the Internet. When you sign up for a web hosting service, you basically rent some space on a physical server where you can store all the files and data necessary for your website to work properly.
      Lecture-25 Basic Concepts
Live Lecture 
·      What is Internet?

·      Internet-Based Services

·      What is WWW?

·      What is HTTP?

·      What is URL?

·      What is Website?

·      What is Web Server?

·      What is Web Browser?

·      What is SMTP Server?

·      What is ISP?

·      What is HTML?

·      What is Hyperlink?

·      What is DNS?

·      What is W3C?

·      Practical Exercise
      Lecture-26 How it Works?
Live Lecture 
·      How the Web Works

·      How does a Browser Fetch a Web Page?

·      How does a Browser Display a Web Page?

·      What is an Internet Service Provider?

·      Practical Exercise
      Lecture-27 Browser Types
Live Lecture 
·      Internet Explorer

·      Google Chrome

·      Mozilla Firefox

·      Safari

·      Opera

·      Konqueror

·      Lynx

·      Practical Exercise
      Lecture-28 Server Types
Live Lecture 
·      Apache HTTP Server

·      Internet Information Services

·      lighttpd

·      Sun Java System Web Server

·      Jigsaw Server

·      Practical Exercise
      Lecture-29 Site Advantages
Live Lecture 
·      Business is Open 24x7

·      Increased Customer Base

·      Tremendous Cost Saving

·      Advertising Opportunities

·      Creates a Brand Image

·      Customer Satisfaction

·      Showcase Your Work

·      Practical Exercise
      Lecture-30 Skills Required
Live Lecture 
·      Computer Operations

·      Remote Access

·      File Uploading & Downloading

·      HTML / XHTML Knowledge

·      CSS Knowledge

·      PHP Script

·      PERL Script

·      Java or VB Scripts o AJAX Technology o ASP or JSP

·      Flash Knowledge

·      HTTP Protocol

·      Practical Exercise
      Lecture-31 Tools Required
Live Lecture 
·      Tool Required

·      Practical Exercise
      Lecture-32 Domain Names
Live Lecture 
·      How to Get a Domain Name?

·      Domain Extension Types

·      Choosing a Domain Name

·      What are Sub-Domains

·      Practical Exercise
      Lecture-33 Site Construction
Live Lecture 
·      What to Put on Your Website?

·      How to Design Your Website?

·      How to Make a Website Interactive?

·      How to Code Your Website?

·      How to Create a Search Engine Friendly Website?

·      Securing Your Source Code Frequently

·      Practical Exercise
      Lecture-34 Hosting Concepts
Live Lecture 
·      Hosting Platforms

·      Hosting Types

·      Hosting Components

·      Practical Exercise
      Lecture-35 Ecommerce Hosting
Live Lecture 
·      Internet E-Commerce

·      E-Commerce Systems

·      E-Commerce and Hosting Providers

·      Tax Issues

·      Practical Exercise
      Lecture-36 Site Backup
Live Lecture 
·      How Frequently Backup Should be Taken o Where the Backup Should be Preserved? o What Type of Backup Should be Taken?

·      Who Should Take These Backup?

·      Conclusion

·      Practical Exercise
      Lecture-37 Site Statistics
Live Lecture 
·      Statistics Programs

·      Site Statistics Terminology

·      Practical Exercise
      Lecture-38 Site Popularity
Live Lecture 
·      Site Popularity

·      Practical Exercise
      Lecture-39 Doubt and Practical approach

Frequently Asked Questions

We assume you are aware of simple web technologies such as HTML, XHTML, Style Sheet, etc. If you already have developed any website, then it is an added advantage and it will help you understand the concepts of SEO explained in this tutorial.

Ans: The course offers a variety of online training options, including: Live Virtual Classroom Training: Participate in real-time interactive sessions with instructors and peers. 1:1 Doubt Resolution Sessions: Get personalized assistance and clarification on course-related queries. Recorded Live Lectures*: Access recorded sessions for review or to catch up on missed classes. Flexible Schedule: Enjoy the flexibility to learn at your own pace and according to your schedule

Ans: Live Virtual Classroom Training allows you to attend instructor-led sessions in real-time through an online platform. You can interact with the instructor, ask questions, participate in discussions, and collaborate with fellow learners, simulating the experience of a traditional classroom setting from the comfort of your own space.

Ans: If you miss a live session, you can access recorded lectures* to review the content covered during the session. This allows you to catch up on any missed material at your own pace and ensures that you don't fall behind in your learning journey.

Ans: The course offers a flexible schedule, allowing you to learn at times that suit you best. Whether you have other commitments or prefer to study during specific hours, the course structure accommodates your needs, enabling you to balance your learning with other responsibilities effectively. *Note: Availability of recorded live lectures may vary depending on the course and training provider.