YouTube earning

The growing creator economy has turned up some assorted ways to make money on YouTube. While some YouTube earning techniques offer a lower barrier to entry than earning through ads, there’s no substitute for quality content and an engaged audience.

If you can invest some time and energy, you could easily make money on YouTube, too.

Related: Why Every Youtuber Should Create a Course Online and Sell

How to make money on YouTube

The following are a couple of YouTube earning strategies to explore.

Start a YouTube channel

You can start a channel based on whatever nice you prefer, such as cooking, music, short films, etc. This YouTube earning strategy is the simplest and the best for people with little to no ad investment. You can grow your followers and subscribers organically with quality content.

Join the YouTube Partner Program

You don’t have to be a partner to make money on YouTube (simply setting up an AdSense account and getting views is enough to handle that), but being a Partner makes it much easier.

YouTube Partners have access to numerous income streams: not simply video ads, but YouTube Premium subscription charges, and features that tap your loyal fans’ wallets straightforwardly like Super Chat, channel memberships and the merchandise rack (more on these later.)

Run ads as a YouTube Partner Program member

We should get this one far removed first. You must join the YouTube Partner Program to earn money from ads. And you can’t become a YouTube partner who includes ads on your channel until it surpasses the 1,000-subscriber edge. You’ll also require an aggregate of 4,000 hours of watch time on long-form videos within the past 12 months or 10 million Shorts views within the past 90 days.

A couple of additional prerequisites apply before you can become a partner:

  • Your videos must follow YouTube’s monetization policies.
  • You must live in a qualified area.
  • You have to create and link a Google AdSense account.

Click the “earn” section in YouTube Studio to apply. YouTube says it typically gets back to you within one month of reviewing your application to inform you as to whether you’re approved or not.

As a YouTube partner, you can earn money through ads, chat features and YouTube Premium subscribers who watch your content. The platform also allows YouTube partners to earn ad income on Shorts, which are YouTube’s version of short-form TikTok-like videos.

How many views does it take to make a decent YouTube earning?

You don’t get paid per video view. Rather, you’re paid for the times when someone watches or taps on an ad shown on your video.

Influencer Marketing Center point says that while payment varies, the average YouTube channel can hope to make about $18 per 1,000 ad views. That translates to $3 to $5 per 1,000 video views when you factor in the rate of ads viewed. The site has a YouTube calculator to gauge how much income you could make.

When do you start YouTube earning?

You’ll be paid once your balance reaches $100. Suppose it takes around 1,000 views to earn $4 from those people who saw ads. You would require 25,000 video views to make $100 through those ads.

If you have a small channel, you could get paid only at regular intervals. You’ll also have to be familiar with how Google, which issues AdSense payments, handles taxes.

Submit to ongoing reviews

As a YouTube Partner, your channel will be held to a better quality, according to YouTube. You have to follow not simply the YouTube Partner Program policies, but the Community Guidelines. Not to mention staying on the right side of intellectual property law.

Sell your merchandise

Maybe you identify as a content creator first, and a business person second. (Simply remember that even Drake sells shirts.)

Related: Types of YouTube Content to Succeed

Alternately, you’re a business visionary first and video creator second, which means you probably already have a product, and you’re designing your YouTube marketing strategy to sell it.

Imagine and design your product

Merchandise for your channel is meant to both address and feed your audience’s connection with you. That means your merchandise should be novel.

Hawaiian YouTube star Ryan Higa launched his milk-based caffeinated drink Ninja Melk to leverage the popularity of his viral satire, Ninja Melk. While he also sells shirts and other merchandise from his online shop, Ninja Melk’s appeal is broad enough it has its website.

Star tip: You could have more ideas for merchandise than you can stock. But make sure you engage your audience in the decision-making process. Survey them as to what they want. Or fabricate buzz by offering one-off products related to large subscriber-count milestones.

Try affiliate marketing

Affiliate marketing may be the most beginner-friendly way to monetize your YouTube traffic, especially if you plan to make product review videos. It works like this:

You find a company or seller with an affiliate program, for example, Amazon Associates, and apply to join.

Once accepted, you’ll utilize their cycle to create custom links to products you plan to feature in your videos.

As an affiliate of a brand, you’ll earn a commission when a viewer clicks your custom link and purchases the product.

While Amazon Associates is a great way to make money on Amazon, unending other opportunities exist. Search on affiliate marketing sites, for example, ShareASale and ClickBank for possible corporate partners and products to feature. You can also search your favourite brands’ websites for information on how to become an affiliate.

If your channel eventually reaches more than 15,000 subscribers and you meet other eligibility necessities, you can explore the YouTube Shopping Affiliate program as a way to support your earnings.

Don’t forget to as expected notify your viewers about your affiliation with the brand or brands featured, and be certain to point them to the “link in the description” when you shoot your video.

Make a brand deal and make sponsored content

Companies interested in your channel’s audience could sponsor your videos or offer you product placement deals in exchange for a shoutout, called brand deals in the business.

The operative word here is “audience,” which means these kinds of deals are more likely to introduce themselves when you foster a following. As your channel develops, you can contact the brands you might have to work with straightforwardly or use resources like the aforementioned affiliate marketing sites to find corporate partners that supplement your style of content.

With brand deals, you can get single-amount payments, earn commission on a for-each-sale basis or get the product or administration for free.

Remember: If you do have an endorsement or use product placement in a video, you must notify YouTube by ticking a crate in your video details.

Source and/or assemble your product

In many cases, you’ll require a manufacturer, provider or wholesaler to make and convey your product. Some providers will convey it to you, and some will spare you the headaches of inventory, shipping and returns by handling it themselves.

If you don’t know where to start, look at Shopify’s how-to on the topic of finding a physical company to make your dream a reality.

Create your shop and landing page

You’ll require a separate website to handle purchases. If you have to link it straightforwardly from your videos (and you do), allude to YouTube’s list of approved merchandise sites.

Offer memberships

With this strategy, fans of the channel pay a small subscription expense for advantages and/or an exclusive level of access.

Patreon is a popular outsider membership platform. YouTube has been rolling out its channel membership feature, but you should be part of the YouTube Partner Program to be qualified.

As always, more viewers can lead to more income. Incentives, for example, members-only livestreams, chats or other advantages may tempt viewers to become paying members.

How much money can you make on YouTube?

Breakout YouTube stars with millions of devotees stand to make the most money, easily reaching seven figures. But considerably less popular content creators with a humble following can make some solid income on the side or even full-time.

According to Forbes, creator Jimmy Donaldson of the colossally popular channel MrBeast earned $54 million in 2023, in large part from the 237 million subscribers he’s racked up on YouTube. That kind of achievement is more the exception than the standard.

On the more unobtrusive side, Cinquanta Cox-Smith, a YouTuber focused on print-on-demand content with 11,900 subscribers, brings in about $120,000 in annual income, according to Career Ahead, a career-focused educational magazine.

Matt Par, a YouTube sensation who became fruitful as a teenager with a Top 10 list channel and now runs different channels including on how to make money on YouTube, lets viewers know that the platform’s Partner Program can be a decent income-building source. He says he earns $30,000 each month in ad income through the program.

YouTube Earning: Conclusion

To make sure that the money you make on YouTube transforms into a healthy and consistent income, follow our 7 hints and branch out. Merchandise, branded deals and crowdfunding can make you money regardless of whether, for whatever reason, your AdSense paychecks go down.

Want to sell a course online? With Digital Class, you can easily add, publish and sell your videos so that users can find it with just a few clicks. Happy earning!

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